Sony sends people on a code hunt for a chance to win a PS5
You'll have to find codes and enter a draw to win the console, though.
Sony is still struggling to keep up with the demand for the PlayStation 5 due to the global chip shortage issue affecting companies across industries. It even recently dropped its sales forecast and told analysts that the company expects the console to continue to be in short supply this year, especially in the first half. Indeed, retailers' PS5 listings often show that it's "Out of Stock" or "Currently Unavailable" most of the time, and catching a restock is a race against scalpers and other fans also on the lookout for a unit. Now, Sony has launched a contest that gives you (the semblance of) a chance to finally get your hands on a PS5.
Over the next few weeks until March 7th 10AM PST/1PM EST, Sony will be releasing 14 unique codes resembling the PlayStation controller through various means. It will post some online, on its social media channels, but it will also release them through high-profile events in sports, gaming, film and music. In other words, you'll have to keep their eyes peeled and maybe even make friends to turn the hunt into a group effort. Finding them doesn't automatically mean you win a console, after all.
Nope — each code will only give you the opportunity to win a draw for the PS5. You'll have to enter the code in the dedicated page for the promo and then answer a question relevant to where the code was shown before you can be eligible. Oh, and the promo is only open to residents of participating territories:
Argentina, Canada, Chile, Mexico and United States, Hong Kong, Indonesia, Japan, Malaysia, Singapore, South Korea, Taiwan, Thailand, Australia, Austria, Belgium, Croatia, Czech Republic, Denmark, Finland, France, Germany, Hungary, Ireland, Netherlands, Norway, Portugal, Russia, Saudi Arabia, Slovakia, Spain, Sweden, Switzerland, New Zealand, Poland, United Kingdom.
At least you'll have 14 chances to win if you can find all the codes (and live in the right country,) but you may have a better chance just refreshing the PS5's Best Buy listing over and over again.