VUDU throwing Rotten Tomatoes reviews on every movie it sells

Next step for VUDU after adding LG's BD390 to its list of compatible players? The streaming service is now trying to help you figure out which movie to watch with help from the website Rotten Tomatoes, integrating its ratings directly into the movie listings as seen above. Viewers can sort by Tomatometer score and see quotes from top reviews directly on their HDTV screen. Sure it's not auto Twitter updates and IMDB clippings on what scene, movie and actor you're watching, but if they're not going to reduce the cost per rented (or purchased) streaming flick, at least VUDU can help you pick one that's actually good. Check out another screen capture from the new addition after the break.